 |
|
 |
 |
 Home :: Showcase :: Case Studies :: Wicked Women of Tequila RoseWicked Women of Tequila Rose Situation: The Wicked Women of Tequila Rose is a club for women sponsored by Tequila Rose. The club hosts promotional activities and events. Members must be of legal age to consume alcohol (21 years or older). Motor City Interactive had the job of building a promotional website for the Tequila Rose-sponsored club. Objectives:
Motor City Interactive succeeded in creating a fun, trendy yet easy-to-use promotional website for Tequila Rose’s Wicked Women of Tequila Rose club (http://tequilaroseoffer.com/). Some of the features the new website boasts includes information concerning the club and upcoming events, an online registration form and access to special offers. Results: The new website was launched Q4 of 2008 and was widely accepted as a successful Web 2.0 application by the client by adding nearly 500 users to its marketing database. |